The Aviation industry has taken wing and is soaring higher and higher. Business Class airliners, Low-cost Airliners and short distance flights that is sometimes cheaper than train travel indicates the coming of age of the aviation industry. In India too, the aviation sector is witnessing a big boom, with lots of foreign players, local business enterprises and JVs playing a crucial role.
The user-group is now multi-layered, ticketing has ventured into newer areas. For example, online booking is calling the shots, new schemes like online bidding for tickets, which benefits customers magnificently, are more popular. With Enterprise Messaging Services, offers, information, branding, discounts and schemes can easily reach the target group at just the click of a button.