Advertising & Event Management
other industry is more response driven than the advertising industry. Even though
one can’t strictly measure the response of an advertisement campaign, one can get
a rough idea of its effectiveness from the sales that follow the breaking of an
ad campaign, be it newsprint, television or radio.
Now with every advertiser’s eyes being focused on results, Enterprise Messaging
Services is the most powerful choice for communicating….just about anything. A whole
lot of branding exercises can be done via messaging, with measurable response rates.
SMS based voting, polling and contests get you instant responses and effectiveness.
Further the responses garnered can be used as a potent data base for future uses